Copywriting

A strong text is more than words. It is content that sells, attracts and reveals the essence of a brand. I write copy that blends naturally into your page’s style and works toward your goal.

Copywriting for Stories

• Copy for series: before/after, processes, reviews, showing a product or service
• Scripts for interactive stickers: polls, reactions, questions
• Promo copy for launches, discounts and special offers

Copy for carousels

• Card structure with a logical flow
• A catchy opening, slides with key points and a closing call to action
• Readability in mind: fonts, length, emphasis

Scripts for Reels and Stories

• Full structure: intro, development, CTA
• Timing and platform dynamics taken into account
• Story scripts for series

Voiceover text for videos

• Lively, native phrases that sound natural
• Short, clear lines for the voiceover
• Choice of tone: light, expert, emotional
• Pauses and editing rhythm considered

Caption copywriting

• Video captions: short, relevant, emotional
• Hashtags, emoji and calls to action on request

Copy for creatives and banners

• Advertising messages for static and animated visuals
• Strong headlines for banners, posters and promo posts
• Calls to action that don’t feel pushy